EDINBURGH AIRPORT CHAMPAGNE BAR
Flutes & Tails is a new champagne bar concept that we have developed for UK travel hubs, specifically airports. Launched in August 2016 we set out to demystify the champagne category by ‘telling tales’. The insight was that through education and understanding we are able to drive consumer loyalty, frequency and spend. Following its launch, the brand has achieved a 48% increase (YOY) in top line sales.